Latest News from the IPC

Jan 7, 2022

Famous Idaho® Potato Bowl Hosts Nationally Televised Mash Up Between the University of Wyoming and Kent State University

Eagle, ID, January 5, 2022 -- Idaho potatoes have been the naming sponsor of America’s most exciting cold weather bowl game, the Famous Idaho Potato Bowl (FIPB), for 10 years, and 2021 didn’t disappoint the fans in the stands and the two million folks who watched the high-scoring game live on ESPN. 

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Dec 13, 2021

Idaho® Potato Growers Share Awe-Inspiring Harvest Photos

Eagle, Idaho, December 10, 2021 -- The Idaho landscape is breathtaking, especially during potato harvest. This year the Idaho Potato Commission (IPC) asked growers, those closest to the land, to submit their favorite photos for a chance to win an Idaho potato branded, KLIM jacket.

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Dec 8, 2021

A Place in the Sun: Key West Resort Will Welcome Lucky Sweepstakes Winner for 2022 Idaho® Potato Lovers Display Contest

All Retailers Who Enter Receive a Free Six-Piece Steak Knife Set 

EAGLE, ID, December 8, 2021 – It’s always summer in sun-drenched Key West, Florida, where a seven-day resort getaway for two awaits the winner of the Idaho Potato Commission’s 2022 Idaho® Potato Lovers Display Contest sweepstakes.

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Dec 6, 2021

Feeling Lucky this Holiday Season? Enter in the Ida-Ho-Ho-Ho Potato Scratch-Stakes

Eagle, Idaho, December 6, 2021 -- ‘Tis the season to win...especially Idaho® potato swag! The Idaho Potato Commission (IPC) is giving away over $30,000 in cash and prizes in its first ever Ida-Ho-Ho-Ho Scratch-Stakes. Simply scratch your electronic game piece to find out if you’re an instant winner. If you’re not, you’ll be entered to win the grand prize, $1,000.

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Nov 23, 2021

Holiday Shopping Just Got a Lot Easier... Don't Miss The Idaho® Potato Online Store One Day Sale!

All Idaho Potato swag is 25% off for one day only on Sunday, November 28th!
 

Eagle, Idaho, November 23, 2021 -- From kids to cooks, the Idaho Potato Commission’s (IPC) online store has unique and fun potato swag for all your friends and family. For 24 hours beginning 12:01 am MT Sunday, November 28th every item in the store is 25% off, while supplies last.

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Nov 17, 2021

More Taters Please! Feast Your Eyes on These Mashed Idaho® Potato Recipes

Pursue More than 150 mashed potato recipes like Roasted Garlic Ranch Mashed Idaho® Potatoes 

Eagle, Idaho, November 12, 2021 -- This holiday season make sure you have plenty of potatoes in the pantry because we all know holiday meals aren’t complete without a piping hot bowl of mashed potatoes. Whether you prefer to prepare a traditional family favorite or add a twist to your mashers, the Idaho Potato Commission (IPC) is your one stop resource for the upcoming holidays. 

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Nov 5, 2021

Idaho Potato Commission Appoints New Commissioner, Mark Duncanson

Eagle, Idaho, November 5, 2021 -- During the Idaho Potato Commission’s (IPC) November meeting, Mark Duncanson, the Director of Raw Material procurement at Basic American Foods, was sworn in to represent the processor sector of the industry. Brett Jensen of Brett Jensen Farms and Bryan Wada of Wada Farms were appointed Chairman and Vice Chairman, respectively. 

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Oct 28, 2021

The Idaho Potato Commission Revamps Popular Website

Eagle, Idaho, October 26, 2021 -- Now there are even more reasons to visit the Idaho Potato Commission’s (IPC) popular website. Already the “go to” resource for all things potato-related, the website’s fresh new look, new campaigns and enhanced recipe categorization by diet are optimized by advanced SEO measures to ensure the website is always meeting its visitors’ needs. 

Each year the IPC website demonstrates significant organic growth. This year there were 1,500,879 visitors representing a 16% increase in traffic in 12 months and a 43% increase overall for two years. More importantly, visitors to the website are staying for close to two minutes. Per the Crazy Egg*, a website optimization company, 15 seconds is the average time spent on a website. And, while on the website folks are surfing. A total of 2,474,375 pages were recorded this year and new users increased by 12.34%.

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Oct 25, 2021

Celebrate the Spooky Season with Idaho® Potato Recipes

You've got the upper hand when you serve crunchy Potato Witch "Fingers" made with Idaho® potatoes.

Eagle, Idaho, October 25, 2021 -- The Idaho Potato Commission’s frighteningly delicious collection of Halloween recipes capture the spirit of the season! From ghoulish appetizers to spine-tinglingly witchy sweet treats you can celebrate Halloween all week long by serving up different dishes each day. A simple click on the Halloween category in the Idaho® potato recipe section will put lots of recipes at your fingertips. 

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Oct 15, 2021

Jamey Higham Named New Idaho Potato Commission President and CEO

Eagle, Idaho, October 15, 2021 -- Produce industry veteran Jamey Higham will become the next president and CEO of the Idaho Potato Commission, effective in early 2022.

Born and raised in Idaho® potato country, Higham says he is looking forward to building on the spud’s strong global reputation for high quality. “IPC has done a tremendous job of stewarding the brand, and I’m very humbled and excited for this opportunity,” says Higham, whose high school in Shelley, Idaho, was represented by a russet potato mascot. “I started in the potato industry in 1991, and it’s in my blood.”

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