Latest News from the IPC

Jun 22, 2023

Flying High: 32nd Annual Idaho® Potato Lovers Display Contest Hits New Heights of Creativity

EAGLE, ID, June 22, 2023 – With a 20 percent jump in entries received for this year’s Idaho® Potato Lovers Display Contest, more retailers than ever lifted up spud sales as they competed for $150,000-plus in cash and prizes.

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May 16, 2023

The Idaho Potato Commission’s Frites Campaign Crowned Grand Champion, Sweeps Awards at Best of NAMA 2023

EAGLE, ID, May 16, 2023 – The Idaho Potato Commission (IPC) was declared the Grand Champion at the National Agri-Marketing Association’s (NAMA) award show held on April 26 in St. Louis, MO for its public relations campaign Frites by Idaho. In February 2022 the French fry-scented perfume created a PR frenzy – selling out within hours and generating international publicity, including coverage on The Stephen Colbert Show, FOX News Sunday With Shannon Bream, Access Hollywood, The Kelly Clarkson Show and the BBC.

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Mar 30, 2023

Idaho® Potatoes Are First Vegetable to Participate in American Diabetes Association Better Choices for Life Program

Eagle, Idaho, March 29, 2023 – The Idaho Potato Commission (IPC) and the American Diabetes Association® (ADA) have announced a multi-year partnership making fresh Idaho® potatoes the first vegetable to participate in the ADA’s esteemed, Better Choices for Life program. The purpose of the partnership is to help educate tens of millions of Americans on ways they can add Idaho potatoes to their meal plan.

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Feb 22, 2023

The Idaho Potato Commission and Van Leeuwen Launch Limited Edition Malted Milkshake & Fries Ice Cream

EAGLE, ID, February 22, 2023 – The Idaho Potato Commission (IPC) is partnering with Van Leeuwen, a New York-based nationally beloved brand known for their made-from-scratch dairy and vegan ice creams, to create a limited-edition ice cream representing one of America’s favorite food pairings, Idaho® potato French fries and milkshakes. The limited-edition malted milkshake flavored ice cream with French fry bites will be available to purchase through Van Leeuwen’s website and in all scoop shops in Los Angeles and New York starting February 23rd.

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Dec 6, 2022

Searching for Atlantis: Idaho® Potato Lovers Sweepstakes Winner Will Discover Enchantment at Legendary Bahamas Resort

EAGLE, ID, December 6, 2022 – The mythical island of Atlantis may have sunk beneath the sea forever, but its namesake Bahamas resort will offer fun in the sun for the lucky random winner of the 2023 Idaho® Potato Lovers Display Contest sponsored by the Idaho Potato Commission.

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Nov 8, 2022

The Idaho Potato Commission Appoints Two New Commissioners

EAGLE, ID, November 2, 2022 – During the Idaho Potato Commission's (IPC) October meeting, two new Commissioners representing the grower and shipper industries were sworn in. Daren Bitter of Bittersweet Farms and Brian Jones of Sun Valley Potatoes will each serve three-year terms. Commissioners Bryan Wada and Paul Saito were sworn in for their second terms and now serve as Chairman and Vice Chairman, respectively.

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Oct 24, 2022

Celebrate Halloween with Idaho’s Spookiest Spud Recipes

Eagle, ID, October 19, 2022 – Halloween is here and the Idaho Potato Commission (IPC) has a few frighteningly delicious recipes you’ll want to serve this spooktacular month! From pre-trick-or-treating snacks to sweet treats to more sophisticated fare for adults, the collection of 25+ recipes will keep everyone in the Halloween spirit. 

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Oct 24, 2022

New Hire and Promotions at the Idaho Potato Commission

EAGLE, ID, October 18, 2022 – The Idaho Potato Commission (IPC) recently announced the addition of Sam Eaton as the new Vice President of Legal and Government Affairs. The former Director of Policy and Counsel for Governor Brad Little of Idaho will primarily manage the IPC’s government affairs at the federal, state and local levels, direct the IPC’s trademark licensing, and provide legal and regulatory advice to the Commission.

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Oct 11, 2022

Foodservice Distributors and Operators, Retailers and Social Media Influencers Get Dirty Digging Spuds During the Annual Idaho® Potato Harvest Tour

EAGLE, ID, October 11, 2022 – For three days, foodservice distributors and operators, retailers, and social media influencers from across the county rolled up their sleeves and experienced Idaho during its busiest season – the Idaho potato harvest.

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Jun 21, 2022

Show Stoppers: Retailers Shine in 31st Annual Idaho® Potato Lovers Display Contest

EAGLE, ID, June 17, 2022 – Heartfelt tributes to stellar spuds were just the ticket for higher produce sales during the Idaho Potato Commission’s 31st annual retail display contest.

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