Latest News from the IPC

Jun 21, 2004

The Idaho Potato Commission Fights Back:

CHICAGO, IL, June 21, 2004 - The Idaho Potato Commission has created a comprehensive marketing program designed to promote the world's most famous spud, while at the same time "taking on" the anti-carb movement.
Read More
Jun 21, 2004

Restaurants Adapt to Meet Shifts in Consumer Demand: Low Carb Menus, Seasonal Selections & Global Cuisine

CHICAGO, ILLINOIS, June 21, 2004 - Fewer diet movements have caught the imagination or stirred as much emotional debate as the Atkins diet has in America. Food manufacturers, supermarkets, restaurants and industry groups like the Idaho Potato Commission, have all been affected and reactions range from product reformulations to dedicated carb-free aisles to revamped marketing campaigns.
Read More
Jun 10, 2004

How to Eat Well in a Restaurant

Tips from Idaho Potato Commission’s Nutrition Expert, Riska Platt, R.D. * Eating out is fun. But as a dedicated “Foodie”, you eat out one or several times a week and the fun part needs to be balanced with good sense. Find a way to eat what you like, without going overboard. It will help if you decide ahead of time what you plan to order.
Read More
Jun 2, 2004

Hundreds of Americans Enter National Healthy Lifestyle Tips Contest

BOISE, ID, June 2, 2004 - A national contest that started May 1st has attracted over 400 entries to date and winners are being announced on www.idahopotato.com weekly. The contest, which solicits and recognizes America’s best fitness and nutrition tips, is being conducted by the Idaho Potato Commission entirely via the website.
Read More
May 28, 2004

The Idaho Potato Commission Backgrounder

For close to 70 years, the Idaho Potato Commission (IPC) has been the national authority on the world’s best-loved potato: the Idaho Potato. The IPC consists of nine members - respected individuals who work within the industry – representing growers, shippers and processors. These individuals are nominated by their peers from the Idaho Potato industry and then a finalist is selected to serve by the Idaho state governor. Supporting the members is a full staff based in the IPC headquarters in Boise, ID.
Read More
Apr 20, 2004

Denise Austin Shares Her Wisdom Weekly on www.idahopotato.com & Calls on Americans to Return the Favor!

BOISE, ID, April 20, 2004 - Starting May 1st, Americans can log onto www.idahopotato.com to pick up healthy lifestyle tips from fitness icon and Idaho Potato spokesperson Denise Austin, AND enter a national contest seeking America's own best fitness and nutrition tips.
Read More
Feb 1, 2004

Attention Retailers: There's Still Time to Exercise Your Creativity and (Potentially) Win Big Bucks!

EAGLE, ID, FEBRUARY - With the buzz about the Idaho Potato Commission's (IPC) 14th Annual Potato Lover's Month Retail Display Contest - including matching prizes for category managers, an Ad Manager Overlay Program and more than $150,000 in cash and prizes - chances are, you've already jumped on board with an innovative entry. But, if you somehow missed the boat, there's still time to tune in and get a new 5-inch portable TV, free just for entering the contest.
Read More
Jan 1, 2004

How to Eat "Well" in a Restaurant (without Feeling Guilty in the Morning)

Eating out is fun. But as a dedicated "Foodie", you eat out one or several times a week and the fun part needs to be balanced with good sense. Find a way to eat what you like, without going overboard. It will help if you decide ahead of time what you plan to order. Better yet, use the Internet to get the restaurant menu in advance and pre-order what you want - this helps you stick to your gameplan.
Read More
Jan 1, 2004

The 2004 Idaho Potato Harvest

The 2004 harvest has been excellent. The weather this year provided ideal growing conditions (versus last year's drought conditions). Ample rain and favorable growing temperatures in Idaho have created uniformly large and smooth potatoes with consistent shape.
Read More
Jan 1, 2004

Start your Day with Delicious Nutritious Meals without Sacrificing Taste or "Comfort"

Potatoes have long been lauded as America's favorite comfort food. Fortunately for potato lovers and health-conscious people, they also happen to be one of the best sources of complex carbohydrates and thus function as a great energy food.
Read More